hreflang no return

critical hreflang-no-return hreflang and language versions

hreflang has to be mutual: if A claims B, B must claim A. A one-sided declaration is discarded, so the work of adding it earns nothing.

What indexgap reports

The finding reads:

critical  hreflang-no-return  this page links to …, and that page does not link back. A one-way link is not “partly counted” — the whole link is discarded

How to fix it

Make the link reciprocal: a one-way link is discarded entirely, not counted in part.

How it behaves at scale

Reported per page even when it is common. Appearing on many pages is the nature of this finding rather than evidence of one template defect, so collapsing it would hide real work.

Finding it

pipx install indexgap
cd your-project
indexgap init
indexgap check

Then indexgap brief turns every finding on this page into a work order in indexgap-briefs/, with the thresholds the result has to satisfy and the command to check it.

Related checks in hreflang and language versions

All checks · hreflang and language versions